Mobile Monday (MoMo) Bangkok chapter invites you to join our Re-Boot event in Bangkok!
In the evening we have three presentations from global experts in three subject areas (presentations facilitate both Thai and English audience);
Program
Mobile Monday Bangkok Event, July 25, 2011
[BUSINESS]
Developing compelling apps by BlackBerry
We are proud to announce BlackBerry (www.blackberry.com) as our very first and main sponsor at the re-launch of MobileMonday Bangkok. Johan Kremer, RIM’s Head of Alliances for South-East and Sarim Aziz, RIM’s APAC Head of Developer Relations are flying in from Singapore especially for the event.
With other smartphone stores having a significant slice of the mobile phone fruit pie, Johan and Sarim will speak about RIM’s exciting new BlackBerry products which could produce a seismic shift in the marketplace. Research In Motion (RIM, www.rim.com ) is the company behind the innovative and award-winning BlackBerry product line. RIM has just released the BlackBerry Playbook tablet and the next generation of BlackBerry devices is in the pipeline.
Information about speaker Johan
Johan Kremer joined RIM in 2009. As Head of Alliances for the Southeast Asia region, he manages the relationship between BlackBerry developers, BlackBerry communities and content owners’ eco-system. His passion lies in the development varieties of mobile applications and themes which can be built across handheld and tablet devices, and the vertical industries they can be used within.
Johan holds a Masters in Management and a Master in Science in Electrical Engineering (Industrieel Ingenieur) from Vrije Universiteit Brussel and Erasmus Hogeschool Brussel. In his spare time he enjoys tennis, rugby, scuba diving and reading.
[TECHNICAL]
Digital publishing and monetizing your digital content
Are you reading your favorite magazine in print or on your iPad? If it’s sexy men’s magazine Maxim, we’re guessing like thousands of other readers in Thailand, you’ve taken out a digital subscription.
Dr. Polapat Udomphol, business development director of IT Works (www.itworks.co.th), will talk about the digitalization of the publishing industry and how publishers can generate extra advertising revenue in the process.
Software company IT Works developed an app called “Ookbee” (from “e-book”, www.ookbee.com) which has quickly become Thailand’s largest and most popular digital platform for magazines. The company currently has over 100 titles in their portfolio including Men’s Health, OK! and Seventeen. Ookbee works on iPad, iPhone and Android devices.
[START-UP]
What you need to know to be a successful startup
Thomas Kjeldgaard is the cofounder of Pagemodo (www.pagemodo.com), a successful start-up from Denmark launched in July last year. Pagemodo is an online tool which enables businesses and organizations to custom-design their own professional Facebook page without the need for design or technical skills.
To date, Pagemodo has over 3.2 million active users on Facebook per month. The company was recently acquired by Webs.com (www.webs.com) and most of the development now takes place in Washington DC, USA.
In his presentation Thomas will talk about what it takes to be an entrepreneur – the pros and cons, experiences and tips from Pagemodo’s startup phase as well as what’s next for the company.
Event Location:
Novotel Siam Square (Siam BTS exit 4)
392/44 Siam Square Soi 6
Bangkok, Thailand
See more updates on our websites or visit our Facebook page
Update July 31st: A Really Fantastic Event - Photos below - Congrats to all!
The guys at Adobe come to Thailand to talk about their latest Adobe Creative Suite CS5.5.
Engage the widest audience possible with the latest print, mobile, and interactive features.
When you need to deliver rich, immersive experiences, master an ever-growing array of mobile screens, and keep ahead of the trends in digital publishing, you need the power of Adobe Creative Suite 5.5.
If you are looking to improve your workflow, stay on top of industry trends, and monetize your creations, it’s time to discover the new possibilities with Adobe Creative Suite 5.5.
Join us at the Adobe Creative Suite 5.5 roadshow where Adobe evangelists will share with you how Adobe Creative Suite tools have evolved to dramatically enhance your workflow and keep your skills fresh. You’ll learn how to work faster and stay ahead of the latest trends, especially the rapid proliferation of mobile devices and the vast array of screen sizes.
Register for this event
Register Here
Event Details
Date:
14 June 2011 (Tuesday)
Time:
9am to 1pm
(Registration begins at 8.30am)
Venue:
Grand Millennium Sukhumvit
Grand Ballroom
30 Sukhumvit 21(Asoke) Road, Bangkok 10110, Thailand
Google Maps: click here to see
MoMo Thailand partners with Planet of Apps conference held in Singapore at the 8th-10th of June 2011. MoMo members & participants are eligible for 30% discount.
Planet of the Apps Asia is the leading event dedicated to mobile applications in Asia. The two day conference plus a dedicated masterclass day brings together the mobile application ecosystem in one location. The event will shine on a light on the latest innovations and showcase the latest solutions in the world of mobile applications.
Planet of the Apps Asia will be looking closely at the opportunities and challenges brought to your business by the explosion of mobile apps. Key issues addressed will include; the sustainability of the current business models, consumer engagement, developer recruitment, app discoverability, platform choice, and the importance of social media networks. The conference features the industry’s most respected stakeholders to speak on these subjects.
Planet of the Apps Asia is an opportunity for you to take root in Asia’s mobile applications’ space through a targeted, 24/7 marketing campaign. Our sponsors enjoy unparalleled exposure that culminates in face-to-face meetings with existing customers and new business prospects. Benefit from an outstanding marketing campaign before, during and after the event!
Please see further details on the event from: http://www.terrapinn.com/2011/planet-of-the-apps-asia/
The folks at Singapore have scheduled the 2011 MMA Forum Event:
The 2011 MMA Forum Singapore brings together attendees from brands, agencies, carriers and others across the global mobile marketing ecosystem. They gather here to learn, network and exchange ideas with an unrivaled group of presenters tackling the topic: Consumers Are Mobile: Are you? The event will address four key aspects of this challenge and explore how Consumer Centric Engagement can deliver value to brands and marketers. Brands and agencies recognize that the mobile channel is a highly effective way to reach consumers but the most successful campaigns are built on the understanding that the mobile channel isn’t homogeneous. Learn more about the diverse options mobile presents to ensure a maximally effective campaign.
We are thrilled to co-op with MMA on their upcoming Forum event, running from May 3-5th in Singapore. Mobile Monday members are entitled to a 20% discount with promo code: P21317MMY viaAdvance Registration. For more information download the event brochure. See You There!
A few key sessions include:
• The New Rules of Engagement with Digital and Mobile Consumers: The climate has changed for brands – how is Unilever responding to the changing consumer and marketing landscape?
• The Consumer Perspective on Mobile Advertising and its Impact on mCommerce: This presentation will look at the data to understand the consumer and their usage, habits and sentiment around mobile advertising and its impact on mCommerce.
• Multiplying the Advertising Effect with Enhanced Sensitive Targeting Power: Insight and relevance of the privacy debate supported by evidence of increased revenue by adding targeting filters to mobile campaigns.
• How to Integrate Mobile Marketing into the Carrier Business: Hear a success story of building a mobile marketing business of $100 million, where the permission database contains 1/3rd of the total subscriber base.
Check out the Agenda via MoMo APAC.
We are just getting started with Mobile Monday in Bangkok and need to do some preliminary meetings before we can schedule the first event.
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