Our friends in PuddingMedia is looking into establishing a team in Jakarta, Indonesia. 2 positions are open, i.e. Business Development manager and Advertising Sales manager. If interested, feel free to directly contact them. Details of the jobs are below, or you can browse to http://puddingmedia.com/en/company/jobs

Business Development Manager Indonesia

Job Post 301

A Business Development Manager is crucial to generating new business and bringing in new clients. The role of Business Development Manager involves seeking out leads for new business, building up relationships with potential clients and responding to tender documents. A Business Development Manager is also closely involved in the pitch process.

Key attributes of a Business Development Manager:

1. Good negotiation, communication and social skills
2. Excellent people management technique
3. Understanding of the tendering and pitching process
4. The experience of networking and entertaining clients
5. An innovative thinker
6. Good understanding of the commercial world
7. Understanding of mobile operators structure and practices
8. Knowledge of on-line publishing world
9. Excellent business English

Responsibilities of a Business Development Manager:

1. To source new leads
2. Research new business opportunities
3. Analyze market trends
4. Attend events and evening functions to meet potential clients
5. Organize and lead the pitching process
6. Monitor tendering opportunities and liaise with tendering publishers

We are looking for manager with experience in working for PT Telkomsel, PT Indosat or PT Excelcomindo; or experience working for a CP in Indonesia.

Position is based in Jakarta, Reports to Head of Business Development.

Click here to send CV

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Advertising Sales Manager Indonesia

Job Post 302

An Advertising Sales Manager is crucial to generating revenue and bringing in new clients. The role of Advertising Sales Manager involves seeking out leads for new advertisers, building up relationships with brands and agencies and preparing campaign proposals. An Advertising Sales Manager is closely involved in the pitch process.

Key attributes of an Advertising Sales Manager:

1. Good negotiation, communication and social skills
2. Excellent people management technique
3. Understanding of the tendering and pitching process
4. The experience of networking and entertaining clients
5. An innovative thinker
6. Good understanding of the brand world
7. Understanding of digital media
8. Experience selling display advertising campaigns
9. Excellent business English
10. Excellent sales skills

Responsibilities of an Advertising Sales Manager:

1. Build relationships with brands and agencies
2. Source new leads
3. Research new business opportunities
4. Organize and lead the pitching process
5. Book advertising campaigns

We are looking for manager with experience in working for a major advertising agency, or experience working for a large on-line publisher, with the ability to think strategically and offer unique advertising solutions to some of the largest advertisers in Indonesia.

Position is based in Jakarta, and Reports to Head of Advertising.

Click here to send CV

… our deepest sympathy for the families and the casualties of recent Ritz/Marriott bombing. (news)

Bubu Awards V.06 partnering with Mobile Monday is hosting one of the biggest conference on Digital Campaign in Indonesia, inviting top international speakers with experiences in online digital marketing and/or promotion, calling for Account Managers, Marketing Managers, Business Development Executives, Creatives (Graphic Designers, Creative Directors, Animators), Techies (Back-end Developers, Website Builders) and other online marketing ENTHUSIASTS in and around Indonesia to join….

Digital Marketing & Advertising Conference

Assembly Hall, JCC, Jakarta
July 31, 2009  l  09:00 - 16:00
featuring speakers Alex “Burnie” Burnard (VP/Creative Director of Crispin Porter + Bogusky) and Bennet Porter (Marketing Yahoo! South East Asia).

Bubu Awards V.06 Awarding Night

Assembly Hall, JCC, Jakarta
July 31, 2009  l  19:00 - 22:30
featuring performances by video interactive artist and The Changcuters.

Email your reservation to momo@bubuawards.com and get 15% discount for the tickets!!

Great list of new services and applications from Europe: TechCrunch Europe Award. Ranging from business application like virtual workspace, social networking (read: Twitter) client, mobile IM clients, social sharing mobile applications, collaborative online audio platform for musicians, and clean technologies…

Good source of innovation inspiration.

It’s time to observe, copy, and modify…

After about 18 months, this is Tomi’s second visit to MobileMonday… still energetic and insightful, Tomi delivered his presentation titled “New Business Opportunities out of Mobile Social Networking”

So, here’s some key pointers:

Recession = it’s time to copy… copy proven and successful concept from other companies/countries/operators… launch it!

Great community services are built upon 4 principles: Connectivity, Culture, Commerce, Community. The ability to combine these attributes is the key to exciting services. Example: Sony Pictures Sofia’s Diary combines Connectivity (mobile voting via SMS) and Culture (teen’s interest in social/romantic dilemma) to create interactive mobisodic soap opera.

Then he shared the update and a lot of examples about Mobile as the 7th Mass Media (someone care to improve the Wiki page?) and the seven benefits of mobile, reminding us that mobile is different than other medias:

1. Mobile is the first personal mass media
2. Mobile is permanently carried
3. Mobile is always-on
4. Mobile has a built-in payment mechanism
5. Mobile is available at the point of creative inspiration
6. Mobile has the most accurate audience measurement
7. Mobile captures the social context of media consumption

Benefits number 1 through 6 is somewhat easier to grasp. Understanding the 7th is the most interesting - how recommendation, referral, viral, and WoM work and being enhanced using mobile. Obama’s m-campaign is taken as another example… it’s viral enough (SMS invitations sent to supporters, and can be forwarded to others as viral campaign), it’s social enough (twitter and iPhone apps that show poll result contextually - got to see it…)

Then, finally the business model for Mobile Social Networking. It’s a 100-million-plus-user service globally, and there’s a positive ARPU impact (according to Informa). There are six revenue models at this moment:

1. Subscriptions
2. Advertising
3. Personalization
4. Pay-per-view (with revenue share)
5. Gifting
6. Ego-services

The newest one is ego services… feeding on people needs to look good (virtually). Introduced by flirtomatic, if you don’t like your rating (5 stars etc), can now eliminate worst rating but pay for it. Or find out who gave you that rating (and pay for it too…).

Tomi convinced us that there are real business potential of new and creative mobile social network services. Adding value to the operators and to the consumers, creators as well. SeeMeeTV for example gives an average UKP 13 payout for content creator…

And lastly, don’t forget to make mobile fun! Gen-C will dominate the world in the future (and the mobile world now), so they all love having fun… (as much as we do).

Few links worth mentioning:

• Many of his examples are taken from Tomi Ahonen Pearls Vol 2: Mobile Social Networking, which just came out last month and has 50 case studies of successful mobile services. The eBook is not sold on Amazon or any other place, except directly from the website (which has free sample pages!!) so head on to: http://www.tomiahonen.com/ebook/PearlsV2.html
• Please join Forum Oxford, the free expert community of over 2,000 with over 40 of mobile authors and 16 of the 20 best-read bloggers in mobile. Check the details about this on his preso slide.

Slides? Oh yes, it’s available on our site: http://sites.google.com/site/mobilemondayid/

And… SPECIAL THANKS for Ericsson Indonesia - for sponsoring Tomi and for Telkom Indonesia/indigo for sponsoring the whole event (food, drinks, venue). Thanks a bunch guys!

Tonight’s event was titled “The New Revenue Models of Mobile Social Networking” featuring our special guest, Tomi Ahonen. And of course, joining him are two speakers who are also well known: Shinta “Bubu” and Widi Nugroho of Telkom/indigo.

Shinta started the exciting event with her dynamic presentation about Digital Marketing initiatives in Indonesia - “The Rise of Digital Era.” She shared her observation that the Internet must change the way we approach marketing, considering that media consumption has shifted to online (and mobile) media.

She mentioned that marketing must understand the social media as the means to deliver high-impact and accountable marketing. Shinta gave two successful examples of recent social campaigns that show the power of social network: Whopper Sacrifice and iPod Nick Haley TVC. Whopper Sacrifice is a Facebook campaign that is soooo viral (it’s also trackable, they can track who install and buy-in the concept). While the iPod TVC is created by an 18-year Apple enthusiast (or should I say fanatic) student for free, posted in YouTube, and gained popularity overnight (kindof…), creating  what-you-never-dreamed-of awareness and interest for Apple.

Shinta then explained about BuBu Awards V06 - celebrate the best practice of Indonesian online in order to improve the high impact of new trends marketing! They have some interesting activities lined up, from digital marketing competition, blog writing competition on Komodo Island (yay!), and Digital Conference with great spekers.

Let’s go to bubuawards.com, and see if your company/yourself can participate (you should!)

Then Pak Widi of indigo-Telkom, our sponsor for this event, explained their initiatives the “Indigo Fellowship” - for brighter Indonesian digitalpreneur.

Indigo Fellowship aims to foster enterpreneurship in the digital business. They provide facility from creation, ideation, seed capital ($$$), coaching, and digital playground (utilizing Telkom’s vast resources)… helping Indonesian creative people to succeed as digitalpreneur.

This program is launched now since May 2009, and will go into selection/recruiting phase until August 2009. Screening will be conducted in September 2009. Key judging criteria will be: People (yeah, joining MobileMonday will help you in this criteria), Profit, Planet (yeah, you should do good for others, man!)

So, what are you waiting for: plasaindigo.com

I’ll save the second part of the recap for tomorrow or the next day. Haven’t got the slides….

Update: Special thanks to our sponsor: Ericsson Indonesia and Telkom Indonesia. Thanks guys, without you we can’t get this event done.