Righto – this month at Mobile Monday Melbourne is a Doozy!
Get your calendar primed for a binary bonaza as the MoMoMelbourne crew offer you special prices and even free tickets to a bunch of awesome upcoming digital events.
Since it’s our website, we bags first dibs, so …
Hats off to local crew, Front Foot who were awarded (by me!) the AIMIA Award for Best Mobile Product or Service – for the second year in a row!!). Join us on March 15th as MMMM (MoMoMelbMarch) presents a wrap-up of all things mobile from the 16th Annual AIMIA Awards – come and meet finalists, winners (including Front Foot’s Anton Sher - who is also our special guest co-host for the night) and judges as we all get an insider look into the work behind the scenes of this oh-so-glamorous night. (See below for more details).
ad:tech 2010 – the huge event which is ad:tech has heaps of mobile-related stuff in the program, including “Integrating Mobile Apps into your Marketing Plan”, “The Mobile Future: What You Won’t Be Able to Live Without” and “The Key Drivers for Marketing on Mobile”. Quote ATMM when you register to get a special MoMoMelb 15% off the ticket price. Check out the full program here. (See below for more details).
Digital Media Foundation Training Course – for those of us who can always do with a decent injection of topical digital know-how (and let’s face it, who can’t), you could do far worse than to lock yourself into this upcoming 2.5 day course covers advertising, marketing and sales in the digital space. Find out more here, even better, to score a FREE ticket, get back to us at email@example.com and tell us why why ‘continual learning in the digital space is a must have’.
creative3 International Forum – this upcoming Brisbane-based event is another big one to watch. The new international industry event will empower both individuals and organisations to harness the power of creativity, investment and enterprise by providing invaluable insights and practical learnings from some of the best in the business. This event will showcase some stellar keynote speakers and an investment prize valued at $100,000 will be awarded to a promising creative business (so don’t say you didn’t know).
A 10% discount on the early bird early bird registration is available to MoMo Melbourne members until 19 March. Just key in the promotion code ‘MoMoMelb’ for this offer.
For more information visit www.creative3.com.au
V21: Meet the New Generation Digital Business Models… another amzing event hosted by our mates at AIMIA Victoria, V21 2010 presents recent case studies of what worked and what didn’t and looks at the emerging opportunities in the travel, retail and entertainment industries. The event last year was a sell-out and had incredible attendee feedback. This year’s program looks even better! Check out: www.v21.com.au and below for more details.
MORE EVENT DETAILS:
Our March event is the AIMIA Awards Mobile Wrap-Up!
For MMMM (MoMoMelbMarch) we figured it was only reasonable to take a look at all things mobile from the awards, get an insight into the journeys the successful apps have followed so far and discuss how the humble handset is increasingly intrinsic to communications and marketing in all industry sectors.
So, join us on the Ides of March (March 15th) to meet and speak with award finalists (including Alistair Ward from local crew Visual Jazz), Sally Davies from Sensis, judges who made the tough calls (including industry legend Gregan McMahon) and folk from AIMIA Vic as we get down to brass tacks about dealing with clients (or indeed being the client), production processes, budgets, timelines, leapfrogging technology developments and ever whatever else springs to mind.
To get the conservation going, we are delighted to welcome our guest and co-host for the night Mr. Anton Sher of FrontFoot, winner of this (ans last) year’s Best Mobile Product or Service category for their tidy 3 Mobile Content Portal and EA Games Mobile Site, respectively!
So, if you want some insight into what works for these awards events and maybe fancy claiming one for yourself one day, this event will be a good place to start!
Event Time, Location & Directions:
Date: Monday 15th March
Time: 6:00pm (for a 6.30pm punctual start) – 8.30pm
Location: Horse Bazaar 397 Little Lonsdale St, Melbourne
Beer: Brown, frothy and cold – hmmmmmm
Don’t forget to get your tickets for ad:tech 2010! There’s a great range of topics and speakers on mobile, including:
“Integrating Mobile Apps into your Marketing Plan“, “The Mobile Future: What You Won’t Be Able to Live Without” and “The Key Drivers for Marketing on Mobile”.
Check out the full program here
ad:tech is the most thoroughly researched & targeted digital media event in Australia & NZ with a focus on how best to use mobile as part of your digital strategy and campaigns. The event includes the ad:tech EXHIBITION & ad:tech CONFERENCE so you can choose the level of participation that’s right for you.
Mobile Monday Members get at 15% discount off the full CONFERENCE – quote ATMM
Follow ad:tech on Twitter at #atsyd
ad:tech Sydney iPhone App
The ad:tech team are proud to announce their new iPhone App, built by MIA International, a first from an Australian event company. You can view the various conference streams, check out the sponsors & exhibitors, follow the twitter streams and choose your favourites to create your own unique agenda! Search ad:tech on the app store.
V21: Meet the New Generation Digital Business Models…
Melbourne – Thursday 15 April 2010
The desire to realise our ideas and dreams is fundamental to human nature. The only limitation on turning those ideas and dreams into something concrete in the digital age in which we now live, is our imagination and creativity – provided that we’re prepared to leave some baggage behind.
The interactivity that technology now enables, its ability to deliver information “anywhere, anytime” on the target audiences’ “platform of choice”, our expectation as consumers to get “more for less” year on year and our need as business people to continue to make profits – challenges traditional business models and demands continual innovation.
We’re at a tipping point where business success belongs to the creative and agile who are prepared to re-invent and rejuvenate traditional business models in any industry, to identify and exploit niches, to live with the fact that “barriers to entry” will continue to be eroded, and to year on year find new ways to make themselves heard above the noise and move outside their comfort zones.
As we find new ways of understanding ourselves and our world and discover new forms of community we will build the new institutions and new businesses of the interactive age.
V21 2010 presents recent case studies of what worked and what didn’t and looks at the emerging opportunities in the travel, retail and entertainment industries.
With presentations from: ABC, Sitepoint, Red Bubble, Catalogue Central, Citrus, Perfumania, Onelove Music Group, Sound Alliance, FremantleMedia Enterprises and the AIIA .
Phew! Told you it was long. If you read this far and are at the next MoMoMelb event on March 15th – come and say “Eggplant” to Justin and I’ll buy you a beer for your staying power and obvious dedication to this crazy industry!
The Mobile Monday Team
Justin and Ben and Ant and Em