MobileMonday Global

The evolution of 2D Barcodes in the Mobile World

Asia has been a nurturing ground for pop-culture consumer trends worldwide and there has been a steady decline of desktop sales as mobile phones add services on advanced 3G networks. The 2D barcode influences the way people access information from physical objects. Various airlines around the world are beginning to be using paperless boarding passes with 2D barcodes. The 2D barcode issued to air travelers is being used to verify passengers prior to boarding the plane.

The next MobileMonday Singapore will feature global 2D Barcode experts from the US and Japan. We will have speakers from Scanbuy, Mr M. Didier Frantz, Managing Director, Scanbuy China and Mr Lawrence Cosh-Ishii, founding partner of Wireless Watch Japan.

Date: 28 Jul 2008 Time: 6.30pm - 9pm Venue: Geek Terminal

Didier Frantz is a co-founder of Scanbuy where he has been serving for over 6 years as COO and CFO while developing and managing key partnerships and customer relationships. In 2007, Didier relocated to Shanghai where he is developing regional operations for the company. Didier is also the inventor of several patents relative to barcodes in the mobile commerce industry. Prior to Scanbuy, Didier worked for the Societe Generale (SocGen) in Paris, where he conducted as a senior consultant management and organization audits. Didier graduated from HEC, the leading business school in France.

Mr Cosh-Ishii ('Lars') has developed a strong understanding of Japan's mobile industry and has interviewed carriers, handset makers and many content, service and application providers as well as numerous mobile thought leaders. Based in Tokyo, he has provided logistics for Mobile Intelligence missions since 2003 and is the co-founder of MobileMonday Tokyo. He is often quoted by overseas media, speaks at industry conferences and is a frequent contact point for visiting executives. In 1998 he founded Video-Link.com Inc., an Authorized Microsoft Media Service Provider, and is experienced in the production and distribution of Internet video including shooting, editing, compression and video encoding techniques.

There will be a short panel discussion after the presentations. This event is sponsored by the Visual Codes Consortium, Singapore.