GSMA and IMGA collaborate in gaming

15 Jan 2008 at 20:17 GMT Timo Poropudas

The GSM Association (GSMA) and the International Mobile Gaming Awards (IMGA) today announced an agreement to join forces at this year’s Mobile World Congress (Barcelona, 11-14 February 2008) to promote the development of the mobile gaming sector.

The GSMA will endorse and promote the established International Mobile Gaming Awards, the largest mobile gaming awards programme which is aimed at professional and non-professional developers of unpublished mobile games. In turn, the IMGA will support and promote the GSMA’s Global Mobile Award’s Best Mobile Game category - for best published and commercially available mobile games.

The GSMA acknowledges that mobile gaming helps drive creativity and innovation and adds value to the industry and to customers. And the IMGA’s annual Awards ceremony at the Mobile World Congress will provide an invaluable platform for both small and large developers.

The GSMA and IMGA will also work on future projects together that will help drive innovation, creativity and the growth of the mobile gaming industry.

“I am very proud of this agreement with the GSMA”, said Maarten Noyons,” CEO and founder of the IMGA. “The GSMA represents the mobile industry worldwide and the Mobile World Congress is known throughout the world as the most successful mobile industry event.”