Up with revenue and profit Sony Ericsson posted big gains
Sony Ericsson Z310i
The company reported revenue of USD 3.9 billion for the first quarter, up 47 percent over the year-ago quarter. Net profit reached USD 345 million.
Unit shipments reached 21.8 million, up 63 percent over the year-ago quarter.
Sony Ericsson’s market share in the first quarter, according to Strategy Analytics, was 8.7 percent.
Sony Ericsson provided market-by-market sales figures for the first time on Friday. Its strongest market by far is in the EMEA countries accounting for more than half its sales. Slightly less than a third of sales go to Asia. Less than 13 percent go the Americas.
The success of the company is built on its Walkman phones. The accounted for nearly one-third of its sales 6.5 million) during the first quarter
Sony Ericsson is planning to enter the high volume low price market. This year it has announced a manufacturing deal with two electronic manufacturing services in India and a deal with France’s Sagem Communication for entry-level GSM, GPRS and EDGE handsets.
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