T-Mobile UK chooses Qix fix for content — MobileMonday Global: Industry News

^{Zi Corp. launches service discovery engine} T-Mobile UK chooses Qix fix for content

29 Dec 2006 at 14:22 GMT Timo Poropudas

Canada-based Zi Corporation, provider of intelligent interface solutions for mobile devices, announced the deployment by T-Mobile of Qix, Zi Corporation’s mobile search and discovery engine, on 25,000 Nokia N70 mobile phones. The service will be available on other phone models through the course of 2007. T-Mobile is initially offering Qix in the UK, and the global agreement with Zi Corporation provides for additional rollouts in other countries covered by T-Mobile. Qix is a new service discovery engine that provides a quick and easy method for accessing a phone’s full set of features, applications and services without having to remember where and how to find them via the traditionally structured menu system. Zi worked closely with T-Mobile to create a customised Qix experience. All the phones in this rollout include content links (QixLinks), which will allow T-Mobile customers to quickly access their preferred content on T-Zones.