MoMo Jakarta – June 16th – Mobile Advertising

Invitation: MobileMonday “m-Ads that Works” – co-hosted with XL Axiata Mobile advertising has been one of the darling of the mobile industry. Gartner thinks that in 2014 the mobile ad spending will reach $18 bio globally, representing a growth of almost 40% compared to last year. Tomi Ahonen is even more bullish, quoted here, “Mobile ads keep growing at rates of nearly 100% per year and across all mobile ad income types passed 30 Billion dollars in value in 2013. This includes the often-reported banner ad revenues and the less-often included messaging revenues and the in-app advertising.” We need to … Continue reading MoMo Jakarta – June 16th – Mobile Advertising