Making Media Mobile
Posted on: May 12, 2010 – Filed under: Malmo
Date: 31st of May 2010, from 16:00 to 19:00
Place: Minc, Anckargripsgatan 3, Malmö
Consuming news over the mobile phone is growing faster than ever. Almost one out of ten in Sweden is now getting the latest updates through their mobile devices and one out of five is using internet on the mobile phone. What impact does this have on media companies and how are they preparing for the future?
You will find the answers at the next MobileMonday event on the 31st of May. As usual you will also have the possibility to network with other members of MobileMonday.
Programme
The must-have of mobile news – Morris Packer, CTO at TV4’s and Expressen’s Mobilab AB
Morris Packer will tell us more about the needs behind mobile news with examples like “Allsvenskan” in the mobile and the mobile weather channel. He will also talk about the situation today for broadcasting medias like TV4.
From paper to iphone – Jonas Gruvö, Head of Mobile Services at SDS-group
With focus on the mobile perspective, Jonas Gruvö will talk about how Sydsvenskan has transformed from a traditional news paper to one that is using the platforms of today for distributing news. He will also share his thoughts about what the next steps are.
Leveraging open standards and the cloud for mobile news – Fredrik Olsson, Consultant at Jayway
Learn how open standards like RSS and Amazon cloud services was used to develop the market leading iphone news application for Sydsvenskan. The use of open standards allows for rapid development and easy porting to other mobile platforms. Cloud services allows for low server costs and fast redeployments.
Sign up
Register to the MobileMonday event on the 31st of May. Please register before the 28th of May. If you have any questions, please contact Hanna Ståhl at hanna@frontal.dk or +46 733 62 33 14.
More about the speakers
Morris Packer has more than 15 years within the media industry and has closely followed the evolution from desk top publishing to the mobile web. The last year he has been stationed at TV4’s and Expressen’s joint venture MOBILAB. Before that he ran the department of Bonnier Mobile Services that provides know-how and technology to all brands within The Bonnier Group.
Jonas Gruvö had his first contact with Sydsvenskan back in 1988. Since then he has been following the news paper as a reporter, Head of Digital Media, Managing Editor and Head of R & D. Since last spring he is responsible for developing the mobile services as Head of Mobile Services.
Fredrik Olsson has over 15 years of experience with embedded applications. Fredrik has worked against multiple mobile platforms and developed several Java ME, Android, and iphone application for high profile clients. Fredrik is also active in the open source community and an active technology blogger.