Hamburg

This MobileMonday is made for retail owners and real shoppers! It​´s about bringing back the business and not stealing business​. ​ What´s driving shoppers to your stores ? ​How to reach shoppers mobile just in time? ​How ​can this be prepared carefully ? Please join us, learn and discuss with specialists in this field: Telefónica Germany – John Craig, Manager, Products and Marketing, Media & Advertising Services, Telefonica Germany. „Launching and Growing Location-Based Advertising Solutions in the German Market” About Telefonica: Telefónica is an integrated operator in the telecommunication sector, providing communication, information and entertainment solutions. It has presence in …

NFC was associated with long only mobile ticketing and mobile payments. This has changed: now more than 300 NFC phone models and many applications that use NFC are available. This MobileMonday provides an overview of the diversity of applications and current trends. Enjoy with us: Ideas and actions , Tanya Kruse Brandao, “SmartMedia – NFC for agencies and publishers + Status NFC evolution”, supported by NXP mobile vision , CEO Klaus von den Hoff, “NFC – Not For Commerce?” GolinHarris , Jan-H. Eick Meier, senior manager, “Communication in the NFC environment – experience since the introduction of MasterCard PayPass” Telekom …

This Mobile Monday is once again on a Thursday and planned together with our friends from MLOVE and takes place at the first evening of the famous Reeperbahn Festival. This MobileMonday event is starting with an an expert panel with music / technology experts. Evening then turns into a relaxed get together plus some food & drinks, where you can mingle with the Movers & Shakers of Mobile x Music! Location: Cowboy & Indianer, Reeperbahn 25 – across the street from Schmidt Theater About Reeperbahn Festival Whether music lover, industry professional, art enthusiast or avid festivalgoer – Germany’s largest club festival presents more …

There’s no doubt 2012 was a breakthrough year for mobile advertising. Time people spend on mobile is dominating the web and challenging TV. Cisco study on Internet habits shows 9 out of 10 Gen Y respondents check their smartphones as part of their morning routine, many before getting out of bed. That sums it up: We are all obsessed ! Agenda: 18.30 Doors open 19.00 Keynote Nugg.ad 19.30 Keynote MillennialMedia 19.50 mLOVE 2013 20.00 Roundtable, plus Food & Drinks Keynote Markus Breuer – nugg.ad  ADVERTISING ON MOBILE PLATFORMS – RELEVANCE IS THE KEY Advertising on mobile platforms is often an …

Brick and mortar retail is struggling with online. High inner-city rents are driving costs, while increasing popularity of couch surfing via online mail-order puts pressure on sales. Many traditional retailers will disappear as soon as online is getting stronger. Retailers need to develop cross-channel strategies combining the best of online and high-street. Has mobile the chance to become the missing link between high-street shopping and couch consumption? Probably yes. But we see, that limited know-how, organizational silos, as well as lack of technical infrastructure are impeding the path of traditional retailers to mobile innovation. What to do? How could we …

One associates with NFC mobile payments and has only perhaps even mobile ticketing. That will change in a short time, because: It not only service over 200 mobile phone models with NFC on their delivery – at least as many apps and applications are in the starting blocks. The upcoming MobileMonday provides an overview of the variety of applications and current trends. Above all, he shows how many points to NFC will simplify our lives. Questions like these are answered: Makes NFC mobile phones now truly a universal device, ie I will unlock with my phone the house to regulate …

This MoMo event is on a Thursday and planned together with our friends from MLOVE. It takes place at the first evening one of the HotSpots of Reeperbahn Festival 2012. Technologies changed the way we interact with music. From the device that we play music from; to the way it is recorded and published. iTunes and the Internet revolutionized the music industry and inspired others to get creative. We have learned that the key to outstanding disruptive changes and new business ideas is not necessary found within the music industry itself. MoMo event is starting at 6 pm. Highlight is an expert panel with music / …

The Mobile World Congress is one of the most important international trade events in the mobile industry. Here, trends are set by technology and visions meet. Just two weeks earlier – on the 13th February we will discuss in the context of mobile monday the expectations of the world’s leading trade fair. The start of the evening at 18.30 makes Jeff Haynie , Appcelerator whose company is one of the most respected companies in the current app universe. The second speaker is Martin Adam before, such as augmented reality technologies mCRUMBS Junaio, Metaio and Layar brings together in one app. …

Gamification is simply a way to use game elements (levels, points, trophies) to encourage website visitors to complete actions (make a purchase, fill out their profiles, etc.) and return to the website. Most gamification systems use points, virtual trophies, and badges to reward customers when they complete certain actions. Time: November 8, 2011 from 7pm to 10pm Location: Hamburg Street: Elbchaussee 43, Business Club Hamburg City/Town: Hamburg Website or Map: http://bit.ly/momo-hh-location Phone: +49.173.952.8000 / Registration starts at 7 pm / Presentation starts at 7.30 / Event language = English / Link to – Welcome Deck Welcome & Introduction Axel Hoehnke …

Event Deck: MoMo Hamburg | Mobile Apps Update – Welcome Deck, 18.10.2011 Time: October 18, 2011 from 7pm to 10pm Location: Hamburg Street: Intercontinental, Fontenay 10, 20354 Hamburg City/Town: Hamburg Website or Map: http://g.co/maps/p4ug Phone: +49.173.952.8000 This event is open and free to developers, start-ups and any other individual or organization with apps on any platform. Registration starts at 18.30. (Sprache vor Ort = Deutsch) Our plan for the evening: NUANCE, Reimund Schmald 1.  “Launch Experiences of Dragon Dictation, Dragon Search, Dragon Go!, FlexT9, NDev mobile: Motivation, Business Rationale, Goals and Results“ 2.  Goal definition for our consumer mobile apps. 3.  …