MoMo Brussels – Oct. 17th – Mobile User Experience
Posted on: October 12, 2011 – Filed under: Brussels
User Experience, key enabler of Mobile usage
“Design is not just how it looks like and feels like. Design is how it works.”#stevejobs
Now that Mobile Adoption is reaching mass market thanks to smartphones, applications and affordable data plan, focus moves from acquisition to usage and loyalty.
Professionals now receive valuable feedback from all types of users, not just Early Adopters anymore, and start to worry about the User Experience of this new touch point and on how to orchestrate it with other brand touch points.
User-Centered Design is a discipline that, among others, challenges the choices made by testing the experience of the users towards the mobile product or service in order to identify problems and find solutions. Please Register in Advance Here.
Programme:
- 18h00 Registration
- 18h30 Introduction
- 18h40 Mobile Monday: feedback on activities: appsmarathon and international activities.
- 19h00 Start – line up of practical cases
- Appsmarathon jury winner Littlemissrobot will make a short intervention as a tribute to Steve Jobs.
- Joannes Vandermeulen (Namahn): The animated mobile NUI: lessons from Disney
- Emmanuel Mouclier (xBrainlab): Mobile Virtual Assistant : iConcier, Siri, and tomorrow…
- Fabian Tilmant: Do robots dream..? Human-Computer Interface evolution
- David Hernie (Microsoft): Windows Phone 7.5 UX – What’s Metro
- 20h30 Networking (sandwiches and drinks)
- 22h00 Closing
Location:
Namahn, Grensstraat/Rue de la Limite 21, B-1210 Brussels.