MoMo Silicon Valley - Nov. 12th - Mobile Gam(bl)ing Uncensored

MoMo Silicon Valley – Nov. 12th – Mobile Gam(bl)ing Uncensored

Posted on: October 24, 2012 – Filed under: Silicon Valley

This November, Mobile Monday is betting the house on the emerging market of mobile gambling. As mobile monetization models continue to develop, some companies are betting on the business of… betting. Forget buying purple cows and tractors in FarmVille, this is about real cash money.

In 2005, Jupiter Research forecast that global mobile gambling services would generate revenues of more than $19.3 billion US dollars by 2009. In 2010, Gartner analysts showed the 2009 global mobile gambling revenues at $4.7 billion and forecast $5.6 billion for 2010. Such a large discrepancy between the 2005 forecast and the 2009 reality is attributed to the unexpected 2006 US prohibition of all internet based gambling.

Learn from thought leaders as we explore the legal implications and business models behind one of the Valley’s most controversial monetization mechanisms.

Sponsors:

Adobe makes tools that enable designers and developers to share their creativity with the world. The advent of sophisticated graphical and interactive features has made it possible for the web to deliver highly engaging experiences. For Adobe, that means the need for new creative tools and services.

Adobe believes that the web platform will deliver all the rich experiences that authors want and need. Adobe is helping make this vision a reality through its contributions of creative features such as advanced layout and cinematic effects to web standards and HTML rendering engines. In addition, Adobe is building the best tools and services in the world to enable web designers who code and developers who value design to create beautiful mobile-ready content and apps. more..

BAM Software and Services LLC is a technology solutions company dedicated to bridging the gap between land-based and online/mobile interactive real money betting.

YouAppi is a Contextual Mobile Apps Recommendation platform for mobile publishers. We connect the publisher’s audience with relevant, personalized mobile apps increasing user engagement and provide mobile publishers with a NEW monetization stream for their content or services. On the publisher’s requests, we also provide data on what content and mobile services their audience likes best.

For app sponsors, the YouAppi platform offers highly targeted, valued user acquisition in a cost effective and non-disruptive mobile ad model. Publishers on our platform experience click through rates as high as 26x when compared to existing mobile application marketing channels. more..

Word of mouth is the most powerful way to discover a new game, and Everyplay® makes these ‘hey, you got to try this app’ moments shareable by automatically recording gameplay as it happens and letting users share their greatest gaming moments through video replays with friends and fans. Everyplay® is a free service, built directly into the game, that offers developers powerful game discovery, player engagement and personalized messaging capabilities. For more information on Everyplay in private beta, visit www.everyplay.com…

6:00 Registration / Networking/ Demo / Food & Drinks

6:45 Warmup by Ryan Horsfall – http://www.ryanhorsfall.com/

7:05 Start / Welcome

7:15 Panel

A panel discussion with experienced players in the space, covering new products, partnerships and platforms that are being created to facilitate mobile gambling. Our panelists will dive in some frank talk about the revenue and legal implications.

Panelists: