The Brazilian Market from MobileMonday São Paulo
Posted on: April 12, 2011 – Filed under: New York
MobileMonday São Paulo has launched a monthly TV program on YouTube where you can get the latest news concerning the Brazilian market.
Note: For English caption just press the “CC” bottom on the YouTube video.
Here it is the link to see the three videos in sequence:
http://momosp.com.br/2011/03/29/3o-mobiletalk-o-mercado-de-aplicativos-e-novidades-da-3gsm-de-barcelona/
The theme of this program is Applications, Smartphones, Tablets and Computers. In this show is a conversation with Dr. Teacher Cristiana Mattos Assunção (Educational technology Director of Colégio Bandeirantes), Melissa Beltrao (Mobile Director of Yahoo! Brazil) and Martin Restrepo (General Director of MomoSaoPaulo and Director of Editacuja). Also included is a very interesting interview with a taxi driver in Brazil that built his mobile taxi stand showing that you can make it cheaper and reach better clients with mobile technologies. This also shows us that the Brazilian market is changing with users having the power to change it.
If you want to see only the specific parts of the show:
Part 1
http://www.youtube.com/watch?v=-QFI263QdVw
News: Almost 8 million mobile applications downloaded in 2010.
Talk with Dr. Professor. Cristiana Mattos Assunção (Educational Technology Director of Bandeirantes School), Melissa Beltrão (Mobile Director of Yahoo! Brazil), Martin Restrepo (General Director of MomoSaoPaulo and Educational Director of Editacuja): How is the mobile market? How it is used for education? What can we expect from this market?
Special Interview: Orlando Machado Duarte explains how he built a mobile taxi stand with simple tools, making his cost of a radio taxi cheaper and reaching executive clients.
Part 2
http://www.youtube.com/watch?v=mhUQ5wKGR4w
News: Tablet sales reaches 18 million units in 2010.
Second part of the talk with Cristiana, Melissa and Martin: How is the application business? Is there a guide for this business? How can you sell more? Also a first hand look in Apple’s Ipad2.
Part 3
http://www.youtube.com/watch?v=bzCxc4QD9_8
News: Apple shows the IPAD2
Talk with Ronaldo Fernandes about the news and information from the Mobile World Congress with a coverage and showing the presence of Brazil in the Congress.