MoMo London to Host Nook Developers Event – Wired
Posted on: March 5, 2012 – Filed under: Global
Barnes & Noble is sponsoring an event for developers in London on March 19, possibly signaling a spring entry of its Nook e-reading and tablet devices into the UK and Europe.
The event is hosted by Mobile Monday London, and will feature both a panel discussion with Barnes & Noble director of developer relations Claudia Romanini, a hands-on workshop for Nook developers and a 90-minute period for “networking,” so that UK media and development folks can introduce themselves to the Barnes & Noble team (and vice versa).
“It’s a timely moment to look at the market given Wednesday’s much heralded ‘expected announcement’,” writes Mobile Monday’s Jo Rabin, referring to Apple’s anticipated introduction of the iPad 3. “With 73 million tablet devices sold in 2011, this means that tablets accounted for around 25% of mobile PC shipments last year. Although this was still.. dominated by iPad a lot of the excitement and commentary seem to be around the Kindle and the Nook – combining as they do a content ecosystem with the delivery of that content.”
The open question is whether this is merely a preemptive effort by Barnes & Noble to maintain interest in its platform or whether it signals the imminent entry of the Nook to the UK and Europe. See the full post via Wired.