MoMo Brisbane – Sept. 17th – Mobile Metrics That Matter!
MoMo Brisbane – Sept. 17th – Mobile Metrics That Matter!

MoMo Brisbane – Sept. 17th – Mobile Metrics That Matter!

MoMo Brisbane – Sept. 17th – Mobile Metrics That Matter!

Posted on: September 8, 2012 – Filed under: Brisbane

You’ve got a big idea that will change the world, and you’ve built your first app. So now what? How do you know if what you’ve made will ultimately become the next Angry Birds? What should you be measuring to ensure you are on the right track? Which numbers really matter?

Join us on Monday, September 17th as Christopher Tia, Principal of of Lean Market Research [leanmarketresearch.com] and organiser of the Brisbane Lean Start-Up Meetup Group, will be exploring the power of lean metrics and how it can help mobile ideas move from startups to sustainable businesses.

Topics of discussion will include:

• Why the most number of downloads can be a furphy
• How to turn navel gazing into a legitimate activity
• When developers should instigate a coup d’etat on the biz guys
• Figuring out if you need a diesel, boxer or rotary engine of growth

Adding practicality by way of a case study, Ross Beard, co-founder of the mobile startup DealsToDrink.com will also be sharing his experiences on taking the Lean Startup path.

We’ll also be encouraging to enter Jumpstarters, a weekend contest that gives you a chance to win up to $20,000 worth of support for your startup! Leigh Angus from ilab will join us on the night for an overview of the event.

As always, Mobile Monday Brisbane features an unsurpassed opportunity to meet and network with your peers in the Brisbane mobile scene, as well as enjoy free beer and pizza!

***Our free events fill up quickly – so Register Now to secure your seat!***

EVENT FACTS

When: Monday 17th September at 6:00pm for a 6:30pm start. Pizza set for 6.05pm arrival.

Where: River City Labs, Level 2, 282 Wickham Street Fortitude Valley.

Cost: FREE (but spaces are strictly limited)

With thanks as always to our amazing venue sponsor, River City Labs.