MoMo Chicago – May 28th – Building an Awesome Mobile Checkout
Posted on: May 9, 2013 – Filed under: Chicago
Providing a well designed and thoughtful checkout experience for your customers can be the difference between a healthy conversion rate and a failing business. This fact is amplified on mobile devices where the number of mobile shopping sessions are soaring but conversion rates drop-off massively when it comes to entering a credit card.
Presenter:
Mark Tattersall, Product Manager at Braintree
Braintree recently launched Venmo Touch to solve this problem by allowing customers to use credit cards across different merchant apps, thereby reducing the friction at checkout. As the Product Manager for Venmo Touch I did a lot of research in to mobile checkout experiences, and I will share the good, the bad and the ugly and provide some key themes and guidelines to consider when developing a mobile checkout experience.
Tuesday, May 28, 2013 at 6:00 PM
Morningstar
22 West Washington Street
7th Floor, Chicago, IL
For any questions or more information about the event contact tkrecu(@)gmail.com