China Online and Mobile Gaming Report – 2008-2010
Posted on: August 20, 2008 – Filed under: Shanghai
MobileMonday Shanghai Partners:
Interfax-China TMT, News & Analysis
As a prelude to our upcoming event on online and mobile gaming convergence, Interfax has released, for MobileMonday Shanghai Community, the full summary of a landmark report on China Online and Mobile Gaming 2008-2010. The report is available at a discounted price for Momo members. Contact info (at) mobilemondayshanghai.net or enquiries (at) interfax.cn for pricing on the report.
Full summary is downloadable HERE
In a nutshell:
In 2007, revenues generated by Java and BREW mobile games reached RMB 777 million ($113.3 million). Java/BREW
mobile game revenues are expected to maintain their high growth momentum and reach RMB 1.29 billion ($188.1 million)
in 2008 and RMB 3.16 billion ($460.77 million) in 2010.
Although there are almost three times more handset users than Internet users, those who play online games on their
handsets make up a very small proportion of handset users. The mobile online gaming segment generated revenues of
RMB 120 million ($17.5 million) in 2007. The year 2008 is likely to be a turning point for the online mobile game market, with revenues from the online mobile game
market in China expected to almost triple to RMB 380 million ($55.65 million) in 2008. Mobile game companies are
likely to see another wave of investment between 2008 and 2010.
Full Summary is downloadable HERE