Critical Mass Appoints MoMo Chicago Organizer to Leadership Team

Critical Mass Appoints MoMo Chicago Organizer to Leadership Team

Critical Mass, an Omnicom digital marketing agency, announces three appointments to its management team to steward the agency’s growth on key accounts. In New York, Cindy Nelson, a seasoned digital and financial industry expert, will join the executive team as Senior Vice President, Group Director, along with Aaron Rosenberg as Vice President, Program Planning, while Ray Villares has been named Vice President, Client Partner out of the agency’s Chicago office.

Ray Villares will serve as Vice President, Client Partner in the Critical Mass Chicago office. Prior to joining the agency, Villares leveraged his passion for interactive design and innovation to lead the charge in Interactive and Mobile offering development at Symmetri Marketing Group and Acquity Group. He fostered successful relationships with dozens of clients including AT&T, Ben & Jerry’s, Cars.com, Gordon Food Service, McDonald’s, Motorola, Northern Trust, Proctor & Gamble, Sears, Schawk, True Value, Underwriters Laboratories and Yamaha. In addition, Villares is an Organizing Director for the Chicago Chapter of Mobile Monday, a community of mobile industry visionaries, developers and influencers fostering cooperation and cross-border business development through virtual and live networking events to share ideas, mobile best practices and trends. Via: Market Watch