Mobile Monday Sydney March 2011
Posted on: February 16, 2011 – Filed under: Sydney
Agenda for Monday 7th March 2011 – Register Here
Explore Engage
Scott OBrien ·Marketing Director at Explore Engage
Augmented Reality is becoming a highly interactive mobile advertising technology. Scott OBrien from Explore Engage will discuss some of their recent projects around mobile augmented reality integration with tv and print such as their recent KIA Optima iPhone and Android AR mobile advertising
campaign
PayPal USA
Laura Chambers Senior Director of Mobile
Blurring the Lines: Online coming Offline.
Implications for mCommerce, NFC (and alternatives) and the Digital Wallet.
Smartphone capabilities are creating an entirely new shopping and purchasing experience. As Paypal’s Senior Director of Mobile in the US, Laura Chambers has a unique viewpoint of what is on the not too distant horizon – and what she can see will revolutionise not just m-commerce but retail in general. Don’t miss what will be an insightful and inspiring overview from a true m-commerce pioneer and market leader.
:: 6.30pm for 7pm start, Monday 7th March 2011
:: Kent Street Living Room, Level 1, The City Hotel (www.cityhotel.com.au)
:: Entry on King Street corner Kent Street.
ad:tech produce Australia’s most thoroughly researched and targeted digital media and marketing events including a full CONFERENCE covering the most pertinent, timely industry issues and featuring 150+ leading minds, and the most targeted EXHIBITION floor showcasing only industry leaders. There are also FREE: Keynote Presentations from globally respected executives, Expo Theatre Seminars, Breakfast Briefings, Google@ ad:tech Theatre and the annual must attend After Party. Mobile Mondays Sydney members get a 15% discount off the full CONFERENCE price. Register using promo code ‘ATMM’ at www.ad-tech.com/sydney
Mobile Monday Sydney is held on the first Monday evening from February to December as a networking event for the Sydney mobile industry. Mobile Monday Sydney is organised by Shane Williamson, Oliver Weidlich and Gia Villondo as part of the global Mobile Monday community.
E-mail us to get in touch with project presentation requests, sponsorship offers and speaking engagements.