MoMo Cairo - Oct. 8th - Mobile Advertising

MoMo Cairo – Oct. 8th – Mobile Advertising

Posted on: September 24, 2012 – Filed under: Cairo

One of the primary outreach initiatives of The Technology Innovation & Entrepreneurship Center is Mobile Monday Egypt.

TIEC’s vision is to become the leading regional hub and world-class center for ICT based innovations and entrepreneurship through several objectives among which is acting as a catalyst & Lobbying platform among government, private sector and academia as well as defining, managing and coordinating the various programs and initiatives derived from the Innovation and Entrepreneurship strategy.

We are currently looking for a quick-hitting series of demos of emerging technologies and services for publishers and brands, to test-drive the products and meet the presenters, to be presented during or upcoming MoMo Event October 8th 2012.

The theme will be discussed during the event will be Mobile Advertising. If you have an application that you want to present, addressing the mentioned theme please send me.

We would be giving a space/ booth for the developers to run their demos ( free of charge) in front of great players in the mobile ecosystem; such as Vodafone, Nokia…etc. and that it would be a great opportunity for you to showcase your demos!

If you are interested in participating in MoMo Egypt with your mobile app in mobile advertising, please contact, during this week, sending a brief about your application to: nkzahran@tiec.gov.eg

October 8th 2012

TIEC, Smart Village – 6th of October City

Event schedule

09:00 – 09:30 : Registration

09:30-10:00 : Opening

Nagwa ZahranMobile Monday Egypt Manager – TIEC

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10:00 – 11:00 :

Mobile Games Advertising

Ahmed SabryCEO of IT Vision

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The Case of Small World Interactive

Adam RubenInternational Sales Manager at Small World Interactive – Denmark

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Tom AndersenManaging Director at Small World Interactive – Denmark

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11:00 – 11:30 : Announcing the competition of “ Egypt Innovate : Mobile Award “

Dr. Hesham FaroukActing Manager | Mobile, Social and Cloud Network Competence Center(MSCC) – TIEC

Sally MetwallyActing CEO – TIEC

Linked IN : Profile

11:30 – 12:30 : Coffee And Networking BreakTechnology Demo Zone

A quick-hitting series of demos of emerging technologies and services for publishers and brands. Followed by a coffee break with ample time to test-drive the products and meet the presenters. Sponsors supporting the event present.

1 – Tarakeeb 2 – Orchtech

3 – Dispatch 4 – Small World Interactive

5 – Bkam 6 – Epic Systems

7 – Softec 8 – Tassaad

9 – 700 Apps 10 – Nokia

11 – Iqraaly 12 – BlackBerry

13 – Connect ads 14 – Eshtery

12:30 – 02:00 : Technical Session Advertising capabilities of BB platforms, insights on current platforms and brief on how it will evolve in future platforms. BB reach and how to monetize BlackBerry apps.