Survival of the Fittest: Is your mobile app strategy DOA?
A perspective on the evolution of Mobile Apps When: Monday September 20th, 5:30pm Where: University of the Arts (Hamilton Hall lobby), 320 South Broad Street, Philadelphia RSVP NOW!! Places are limited Mobile Web vs Mobile Apps: which will rule? Is technological Darwinism influencing the vast mobile ecosystem to adapt to the web while mobile apps fall prey to natural selection? Not likely, you may say. Conventional wisdom suggests we only have to look at Apple’s App Store to see that mobile apps are nowhere near extinct. And more recently Blackberry’s App World and Google’s Android Market make it seem like …