Tales from Yonder Markets – June Event
As I type this (according to the ABS) Australia has a population of 21,770,471 people. In contrast, a global population clock from the US (while jumping by approx 20 or so every few seconds!) calculates the global comparison at 6,782,103,135. While as business people it makes complete sense to target our work to the latter, of course different markets present different challenges and opportunities, so cultural sensibilities count for a lot. This month MoMoMelb welcomes two local business operators who have gained their extensive knowledge from focusing on the massive market opportunities of Asia and Europe and also we welcome Zubair Jandali from AdMob, who will shed some light on the US market …