Vienna

Can you remember what your daily life was like before you had a mobile phone? You always needed a dime in your pocket so you could call from a pay phone in case of emergency, you needed to be punctual because there was no chance to call when you were late and when you wanted to listen to music on the go you needed one of these guys with cassettes and 12 songs max. on it: Even though we all take smartphones for granted, MobileMonday will take a closer look at mobile services that constantly keep us connected and influence …

Our next MoMo on June 27th will be all about usability and User Experience in the mobile world. We will have three awesome keynotes:

• Learn how great user experience drives business success from Usecon (Peter Strassl)
• Gain insight on a how mobile products need to be designed to reach an elderly target group from Emporia. You will be surprised that there is a lot more than just big letters on a display 😉
• Microsoft Austria will allow us a glimpse into the future of user experience with Kinect (Andreas Schabus Microsoft Austria)

7×7: 7 mobile marketing concepts and 7 minutes of fame

For the second time MoMo meets University and FHWien showcased mobile marketing ideas last Monday May 16th for companies like Nestlé Schöller, Volvo, Die Presse, Palmers, Herold, Nokia and Wirtschaftsblatt. Marketing experts of all named companies attended this special MoMo event to give feedback to the students. Each team had seven minutes only to present their project report.. […]

2011-05-16 / FHWien-Studiengänge der WKW, Währinger Gürtel 97, 1180 Wien Die Sonder-Eventreihe des MobileMondays geht in die zweite Runde Wie wird man als Volvo zum „Apple unter den Automarken“ oder erzeugt Sympathie für die neue Bademodenkollektion von Palmers in einer jungen Zielgruppe? Der Marketing & Sales Nachwuchs der FHWien-Studiengänge der WKW zeigt am 16.5.2011 diese und noch fünf weitere junge, frische Ideen mit denen Sie Ihre Kunden am Handy erreichen. Exklusiv für Marketingprofis, möchte Sie MobileMonday Austria gemeinsam mit den FHWien-Studiengängen der WKW, der MMA Austria und Die Presse persönlich zu diesem Event einladen. 7×7 mobile Marketing Ideen Sieben Firmen, …

There is hardly another topic that pays more attention in the mobile area than the battle between native app and mobile browser. For that reason together with you we will take up the fight on the next MoMo. All we need is … According to asymco.com more than 60 Apps have been downloaded for every iOS device sold. In other words the iTunes App Store is about to reach 10 billion downloads. A good reason for companies to invest their money in app development. BUT on the other hand comscore.com pointed out that three out of four mobile user favor …

10 demos rocked the house at tonight’s MobileMonday, but there was only one winner: Indoo.rs received two C7 devices from main sponsor Nokia and will be nominated for MobilePremierAwards (MPA 2011) in Barcelona. You will never get lost at the airport again or search for vinegar in the aisle of a huge supermarket: Indoo.rs enables location based services indoors, right there where GPS fails (GPS only works outdoors). The winners, Markus Krainz and Bernd Gruber, are students and 22 years old. Claudia Poepperl from ADAFFIX was one of last years demo night winners and she knows: „Awards are very important …

MobileMonday brings back the legendary demo night and will show 10 live demos of great mobile services on November 15th in the Museum of Natural History in Vienna. 1-3-4 = 1 service, 3 slides, 4 minutes We don´t care much about a hundred boring PowerPoint slides. 1-3-4 means that every demo will be about 1 mobile service only, will have a maximum of 3 powerpoint slides and will be no longer than 4 minutes. Another minute and 30 seconds are reserved after the demo for you to ask questions! You pick the winner! Those who demo their mobile services will …

On September 20th at 7pm MobileMonday Austria will showcase in the Museum of Natural History in Vienna how mPayment is already being used and where the gold might be buried for (online) merchants in the very near future. After exciting show cases and a great discussion we will enjoy networking with drinks and snacks.

Speakers will be announced soon! Stay tuned!

The response of Austria’s media to the upcoming (mobile) media revolution.
As the media world is finally coming out of the stone age things are beginning to become exciting and can lead to uncertainty, but one thing is for certain: old media (business models) must die.

“Ever since Moses’ presented two stone tablets on Mount Sinai, this has been without a doubt the biggest ‘tablet’ for Steve Job’s disciples”, jokes a blogger about the iPad. But will the iPad and other Table Devices really be a revelation to the media industry and change the Ten Commandments of classical media making? On June 21st MobileMonday Austria will discuss with those who have a say in Austria’s media landscape and ask the game-changing question: Will the era of Tablet Devices revolutionize media business? Starting off with facts and figures, we proudly present two impressive keynotes from Andreas Hladky …