MoMo

Integrated platform offers advertisers and consumers a targeted and rewarding advertising experience.

Singapore Telecommunications Limited (SingTel) today announced its plans to lead in the mobile and Internet advertising space in Singapore within the next five years.

Nokia’s Premiere Business Plan and Application Competition is counting down.

SCOPE OF THE COMPETITION
The goal of the competition is to seek out the developers and entrepreneurs who are creating new value, new revenue and services for mobile workforces and the mobile lifestyle. The Mobile Rules! is a “two-track” competition:

Aram Krol, Product Marketing Manager, Acision

Five years ago we all looked in awe as the first camera phones rolled off the production lines at Nokia and Sony Ericsson. Following a succession of fast-paced improvements in colour screen technologies, these devices seemed to hold entire business strategies in their power. They would be single-handedly responsible for hockey stick upward curves in data traffic revenues, changing the way consumers interact with their handsets. Not only would they put traditional camera makers out of business but users would inevitably all send each other all of their exciting holiday snaps, thereby driving data traffic through the roof…OK, so we now know that despite the popularity of camera phones MMS has not taken off as expected or as hoped, but it may not be such an impossible dream.

According to a new survey conducted by Acision, the world leaders in mobile messaging and charging, mobile advertising is exhibiting strong potential in the Middle East, with 64 per cent of respondents believing it will mirror the successes of Internet advertising. The Mobile Advertising Survey was conducted at Gitex 2007, with almost 300 delegates from across the region responding.

Lending it a resemblance to a United Nations conclave, flags flew high at the MobileMonday Global Summit, held September 10 in Helsinki. The image befits a thoroughly international event. Corporate executives, MobileMonday chapter heads, developers, early stage companies, financiers and vendors from around the globe gathered to assess the mobile industry, generate new business, and network. With dozens of countries represented, interconnectedness remained the watchword—panel discussions, presentations and pitches reflecting the community’s scope. But the event was dominated by variations on a theme: mobile’s inevitable convergence with the Internet.

CIS countries are very important players in the worldwide mobile software development industry. Due to the launch of MoMo Moscow Chapter Forum Nokia representatives come from Finland to Moscow to help the local developer community find the best means to excel on top of the Nokia platforms. Focus will be both on building innovative applications/ solutions and finding the most appropriate channels to market for the innovations.